{"id":125204,"date":"2022-02-09T04:39:27","date_gmt":"2022-02-09T04:39:27","guid":{"rendered":"https:\/\/fin2me.com\/?p=125204"},"modified":"2022-02-09T04:39:27","modified_gmt":"2022-02-09T04:39:27","slug":"matthew-mcconaughey-on-why-he-calls-out-billionaire-space-race-metaverse-with-salesforces-2022-super-bowl-ad","status":"publish","type":"post","link":"https:\/\/fin2me.com\/business\/matthew-mcconaughey-on-why-he-calls-out-billionaire-space-race-metaverse-with-salesforces-2022-super-bowl-ad\/","title":{"rendered":"Matthew McConaughey on why he calls out billionaire space race, metaverse with Salesforce\u2019s 2022 Super Bowl ad"},"content":{"rendered":"
Check out what’s clicking on FoxBusiness.com.\n<\/p>\n
Matthew McConaughey wants us to come back down to Earth.<\/p>\n
The Oscar winner teamed up with Salesforce for its new campaign, which will run during the Olympics and the Super Bowl.<\/p>\n
The "New Frontier" spot is part of the cloud-based software company’s #TeamEarth campaign, which calls on both businesses and individuals to consider a more sustainable future. It features the 52-year-old suiting up as an astronaut — a familiar role for the star who did just that in the 2014 sci-fi film "Interstellar." And while the actor initially seemed in awe of space as he gazes out towards the galaxy, he soon realizes that Earth still has plenty to offer.<\/p>\n
"It’s not time to escape," McConaughey is heard saying in the commercial. "It’s time to engage. It’s time to plant more trees. It’s time to build more trust. It’s time to make more space for all of us. So while the others look to the metaverse and Mars, let’s stay here and restore ours. Yeah, it’s time to blaze our trail. ‘Cause the new frontier? It ain’t rocket science. It’s right here."<\/p>\n
SUPER BOWL 2022 AD COST HITS NEW HIGH: $7M FOR 30 SECONDS IN BIGGEST-EVER PRICE JUMP<\/strong><\/p>\n McConaughey, who serves as Salesforce’s brand adviser, co-created the spot. And while he acknowledged poking fun at the self-indulgent adventures led by Jeff Bezos, Elon Musk and Richard Branson, he also noted that the planet can benefit from the billionaire space race — if done correctly.<\/p>\n "It sure can — it absolutely can," McConaughey told FOX Business. "We’re not saying we’re against pioneering space. We had our little fun, and we completely mean that. But what we’re also saying is we’re not ready to quit on our home team, which is us, right here. Our humanity is on our home field — Earth — right now. Let’s talk about what else we’re selling. We’re selling the values among us right here on Earth, which is sustainability. If we don’t fix our values among us here, where the hell are we going to be? If and when we get to outer space, are we going to take the same problems we have now to another planet? That’s not too smart. We need to fix what we’ve got here first. That’s in everyone’s interest."<\/p>\n "No, we’re not against technology … or space travel. But we need to have technology with the right soul," he continued. "We need to use technology for any exploration the right way. We need to think about restoring the resources we need on our planet. If we don’t fix and restore the best here on Earth between us right now, what product are we going to be exporting when we get to space?"<\/p>\n Salesforce’s #TeamEarth campaign is part of the company’s commitment to fighting climate change. By co-founding 1t.org, it aims "to conserve, restore and grow 1 trillion trees by 2030" among its numerous goals.<\/p>\n CLICK HERE TO READ MORE ON FOX BUSINESS<\/strong><\/p>\n